13 July 2005 | MEDIA PRIMA ENTERS INTO COLLABORATION AND ASSISTANCE AGREEMENT WITH NTV7

PETALING JAYA, July 13, 2005 – Media Prima Bhd, Malaysia’s leading integrated media investment company, today announced that it has entered into a Collaboration and Assistance Agreement with Natseven TV Sdn Bhd, Synchrosound Studio Sdn Bhd, Questseven Dot Com Sdn Bhd (collectively known as the Companies) and the respective companies’ shareholders to provide assistance for the Companies to undertake a corporate and debt restructuring scheme and identify areas where both groups can form strategic alliance to work together.

Natseven TV Sdn Bhd is currently the owner and operator of NTV7, Malaysia’s second free to air television network whilst Synchrosound Studios and Questseven Dot Com Sdn Bhd are the respective license holder and operator of a radio station known as WowFM.

Under the agreement, Media Prima will use its expertise to assist the debt and corporate restructuring of the service companies with the aim of strengthening the financial position and operations of NTV7 and WowFM. In addition, the proposed collaboration will allow both groups to identify areas in which Media Prima and its broadcasting subsidiaries TV3 and 8TV, and NTV7 Group may co-operate, especially to focus on growing the share of television advertising expenditure for the benefit of the industry.

Further pursuant to the agreement, Media Prima has been given the exclusive option to explore the possibility of an investment or acquisition in NTV7 and WowFM at terms to be mutually agreed by both parties.

NTV7 was launched in April 1998 and emerged as one of the more popular free-to-air networks with a strong following among urban viewers. The station currently has nine per cent of the total television viewership and approximately 30 per cent of the television advertising expenditure share.

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About Media Prima

Media Prima Berhad, a company listed on the Main Board of Bursa Malaysia, is one of Malaysia’s leading integrated media investment group. Media Prima currently owns a 100 per cent equity interest in TV3 ( Malaysia’s no. 1 free-to-air television network) and an 80 per cent equity interest in Metropolitan Television Sdn Bhd (owner and operator of 8TV). Media Prima also recently announced its acquisition of Channel 9, Malaysia’s third free-to-air network in June 2005. Channel 9 is expected to resume operations by the first quarter of 2006.

In addition, Media Prima also owns a 43 per cent equity interest in The New Straits Times Press (Malaysia) Bhd, one of Malaysia’s largest publishing groups, that publishes leading newspaper titles such as the New Straits Times, Malay Mail, Berita Harian and Harian Metro.

Media Prima also has interests in other media activities, including radio broadcasting (Max Airplay Sdn Bhd which manages and operates Fly.FM), content creation (Grand Brilliance Sdn Bhd), event management (Tiga Events Sdn Bhd) and outdoor advertising (The Right Channel Sdn Bhd).

Outside Malaysia, Media Prima currently has a stake in TV3 Network Ltd, which is Ghana’s leading private free-to-air television network.

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For further information, please contact Ms Alia HM Jally/Tunku Teh at tel: (03) 772 66333 ext 3311/ 5420 or (019) 271 4472 or (019) 248 4488.