MEDIA PRIMA POSTS FY18 PROFIT OF RM59 MILLION, REVERSING FY17 LOSSES AS TRANSFORMATION GATHERS MOMENTUM

● Profit after tax increased to RM59.0 million on the back of successful revenue diversification and asset-light strategies in FY18. ● Digital and commerce revenue in FY18 increased by 76% to RM301.0 million; offsets decline in traditional revenue to overall Group revenue. ● Group revenue dropped by 1% in FY18, compared to a 7% decline…

MEDIA PRIMA SURPASSES GLOBAL MEDIA GIANTS AS THE POPULAR CHOICE FOR MOBILE CONTENT IN MALAYSIA

KUALA LUMPUR, 30 January 2019 – Media Prima Berhad (“Media Prima” or the “Group”), Malaysia’s leading integrated media group, has surpassed Google and Facebook as the most popular choice for mobile content among Malaysians. According to the latest data from US-based media measurement and analytics company Comscore Mobile Metrix® Top 100 Properties, Total Audience, Dec…