KUALA LUMPUR, 19 November 2015 – Media Prima Berhad (“Media Prima” or “the Group”), Malaysia’s leading fully-integrated media investment company recorded RM1.06 billion revenue and RM106.8 million Profit After Tax (PAT) for the third quarter ended 30 September 2015 (3QFY15). Despite a 5 percent reduction in revenue, the Group was able to sustain its profitability on a year-on-year comparison while improving on a 5 percentile level for its operations profit.

For 3QFY15, Media Prima recorded revenue of RM365.4 million and PAT of RM45.1 million, an increase of 7 percent despite similar revenue recorded in 2QFY15.

Datuk Seri FD Iskandar, Group Chairman of Media Prima said, “The Group had anticipated a period of intense competition, subdued market sentiments and an overall increasingly difficult operating environment in the industry for 2015. The Group will continuously review and improve its internal efficiencies whilst managing costs prudently”.

He added that the Group declared a second interim dividend of two sen per share in 3QFY15, bringing the cumulative 9MFY15 dividend declared to five Sen.

On prospects for 2015, Dato’ Sri Amrin Awaluddin, Group Managing Director of Media Prima said the rest of the year is expected to remain challenging for the Group. Apart from the weak market sentiments, the gradual shift in consumer preferences towards digital media is driving a shift in advertising expenditure market despite the existing dominance of traditional media platforms which remains the Group’s core.

“We invested very early into delivery of content through digital media which we believe will complement our existing media platforms. The success of Tonton, which currently has surpassed 5 million registered users, combined with apps readily available for IOS and Android devices from our Print and Radio media platforms demonstrate our readiness to take advantage of the opportunities available in the future.” said Dato’ Sri Amrin.

He added that while the Group remains cautious on advertising growth in view of the consumer and economic sentiments, Media Prima will focus on the execution of its key strategies on advertising growth in the remaining period of the financial year as advertising expenditure is expected to take up near the end of the year based on past trends.

The Group will also continue to provide the best local and international content while aiming to penetrate new markets and build additional revenue streams.

“Media Prima Television Networks (MPTN) continues to command the largest viewership share where the top 20 highest rated programmes for the months between July to September 2015 were aired on its networks. Popular live shows like Anugerah Juara Lagu, Anugerah Bintang Popular BH and Super Qu Puteh Bintang Bersama Bintang were watched by over 4 million people. MPTN remains Malaysian’s primary choice for local drama series, where Akasia and Lestari slots were viewed on average by almost 2 million viewers.

Meanwhile, Media Prima Radio Networks (MPRN) has become more popular with increased social media following of 6.2 million users for its three radio stations. The Group has continued to expand this business by acquiring Ultra FM and Pi Mai FM radio broadcasting stations in October. The acquisition provides tremendous potential in terms of revenue growth for the Group and is in line with its business strategy of procuring strategic media assets to add to existing portfolio. The move is also expected to grow MPRN’s radio advertising share to complement its leadership position in television, content production, print, out-of-home and online digital platforms.

In Print Media, new marketing and circulation initiatives were constantly being executed alongside efforts to grow its digital media presence of brands. The most recent was the introduction of mobile friendly applications for New Straits Times, BH and Harian Metro, that can be downloaded for devices running on the IOS and Android platforms. The papers’ news and contents are already available through various digital platforms such as news website, ePaper, Google Play Newsstand as well as social media avenues like Facebook, Instagram, Twitter and YouTube. The Group also offers news and contents through its digital interactive magazine, ZIP and Tech Kingdom and also Premium BH Plus.

“Media Prima’s Out of Home (OOH) advertising media remained resilient and recorded growth in YTD revenue and PAT compared to corresponding period in 2014. We will continue to expand our digital solutions which provide innovative approach towards OOH advertising while seeking new advertising sites and concessions at premium market centres,” said Dato’ Sri Amrin. Media Prima had in 2015 secured concession rights for Nu Sentral, naming rights for KL Monorail Bukit Bintang and LRT Kelana Jaya line Bangsar stations.

Dato’ Sri Amrin concluded that the leadership position enjoyed by the Group’s integrated media platforms, which also include Media Prima Digital and Primeworks Studios continuously attracts advertisers looking to maximise their advertising investments.



  1. Magnificent goods from you, man. I’ve understand your stuff previous to
    and you are just too wonderful. I really like what you’ve acquired here, certainly like what
    you are saying and the way in which you say it. You
    make it entertaining and you still take care of to keep it sensible.
    I cant wait to read much more from you. This is actually a tremendous site.

  2. I am really pleased to read this weblog posts which
    contains plenty of valuable data, thanks for providing these information.

  3. We are a group of volunteers and opening a new scheme in our community.
    Your web site offered us with valuable info to work on. You have
    done a formidable job and our entire community will be thankful to you.

  4. hello there and thank you for your info – I’ve certainly picked up
    anything new from right here. I did however expertise several technical issues using
    this web site, as I experienced to reload the website
    lots of times previous to I could get it to load properly.
    I had been wondering if your hosting is OK?

    Not that I’m complaining, but slow loading instances times will very frequently affect your placement
    in google and can damage your quality score if ads and
    marketing with Adwords. Well I am adding this
    RSS to my e-mail and could look out for much
    more of your respective exciting content. Ensure that you update this
    again very soon.

  5. Does your blog have a contact page? I’m having a
    tough time locating it but, I’d like to shoot
    you an email. I’ve got some ideas for your blog you might be interested in hearing.

    Either way, great website and I look forward to seeing it expand over

  6. Hi there! I just wanted to ask if you ever have any problems with hackers?

    My last blog (wordpress) was hacked and I ended up losing a few months
    of hard work due to no backup. Do you have any solutions to prevent hackers?

  7. Hi there! This post couldn’t be written much better! Looking through this article reminds me
    of my previous roommate! He always kept talking about this.
    I’ll forward this article to him. Pretty sure he’s going to
    have a very good read. I appreciate you for sharing!

  8. Hello there! This is my first visit to your blog!
    We are a team of volunteers and starting a new initiative in a community
    in the same niche. Your blog provided us beneficial information to work on. You have done a extraordinary job!

  9. I loved as much as you will receive carried out right here.
    The sketch is tasteful, your authored subject
    matter stylish. nonetheless, you command get bought an edginess over that you wish be delivering the
    following. unwell unquestionably come more formerly again since exactly the same nearly very often inside case you shield this increase.

  10. We are a group of volunteers and opening a new scheme in our
    community. Your site provided us with valuable information to work on. You have done a formidable job
    and our entire community will be grateful to you.

  11. You’re so cool! I do not suppose I’ve read something like that before.
    So nice to find another person with a few unique thoughts on this topic.
    Seriously.. thanks for starting this up. This web site is one thing that is required on the
    web, someone with a bit of originality!

  12. It’s actually very complex in this busy life to listen news on TV, therefore I just
    use internet for that purpose, and obtain the newest

  13. Hi there would you mind letting me know which web
    host you’re working with? I’ve loaded your blog in 3 different web
    browsers and I must say this blog loads a lot quicker then most.

    Can you suggest a good web hosting provider at a
    reasonable price? Kudos, I appreciate it!

  14. Hi, I do think this is an excellent blog. I stumbledupon it 😉 I will return yet again since I saved as a favorite it.
    Money and freedom is the greatest way to change, may you be rich and continue
    to guide other people. y2yxvvfw cheap flights

  15. My partner and I stumbled over here from a different web page
    and thought I might as well check things out. I
    like what I see so now i am following you. Look forward to exploring your web page repeatedly.
    cheap flights 31muvXS

  16. Wow, marvelous blog layout! How lengthy have you been running a blog for?
    you make running a blog look easy. The overall glance of
    your site is excellent, as neatly as the content material!

  17. I have been exploring for a little bit for any high
    quality articles or blog posts on this kind of space .

    Exploring in Yahoo I eventually stumbled upon this web site.
    Studying this info So i am happy to show that I’ve a very just right uncanny feeling I discovered exactly what I needed.
    I so much definitely will make certain to do not forget this web site and give it a glance on a constant basis.

    3gqLYTc cheap flights

  18. With havin so much written content do you ever run into
    any issues of plagorism or copyright violation? My site has a lot of unique content I’ve
    either created myself or outsourced but it appears
    a lot of it is popping it up all over the web without my agreement.

    Do you know any ways to help protect against content from being ripped off?

    I’d really appreciate it.

  19. Whats up this is somewhat of off topic but I was wondering if blogs use WYSIWYG editors or if
    you have to manually code with HTML. I’m starting a blog soon but
    have no coding know-how so I wanted to get advice from
    someone with experience. Any help would be greatly appreciated!

  20. You can certainly see your expertise in the work you write.
    The sector hopes for more passionate writers
    like you who are not afraid to say how they believe.
    All the time follow your heart.

  21. Excellent blog here! Also your web site loads up fast!

    What web host are you using? Can I get your
    affiliate link to your host? I wish my website loaded up as quickly as yours lol

  22. Hello there, I discovered your web site via Google while looking for a
    comparable subject, your site came up, it seems to be good.

    I’ve bookmarked it in my google bookmarks.

    Hi there, simply changed into alert to your blog via Google, and located that it’s truly informative.
    I am gonna watch out for brussels. I will be grateful should you
    proceed this in future. A lot of folks will probably be benefited
    out of your writing. Cheers!

  23. Hi i am kavin, its my first time to commenting anywhere,
    when i read this piece of writing i thought i could also make comment due to this brilliant article.

  24. I do not know if it’s just me or if perhaps everyone else encountering problems with your website.
    It appears like some of the written text
    on your posts are running off the screen. Can someone else please comment and let me know if this is
    happening to them too? This might be a issue
    with my browser because I’ve had this happen before.
    Thank you

  25. It’s a pity you don’t have a donate button! I’d without a doubt donate to this excellent blog!

    I guess for now i’ll settle for book-marking and adding your RSS feed to my
    Google account. I look forward to fresh updates and will talk about this site with my Facebook group.
    Chat soon!

  26. Great post. I used to be checking continuously this weblog and I’m inspired!
    Extremely helpful information particularly the last phase 🙂 I maintain such info
    a lot. I used to be looking for this particular information for
    a long time. Thanks and good luck.

  27. I’m amazed, I must say. Seldom do I come across a blog
    that’s both educative and entertaining, and let me tell you, you have hit the nail
    on the head. The problem is something too few folks are speaking intelligently about.
    I’m very happy I found this in my hunt for something concerning this.

  28. Today, I went to the beach with my kids. I found a sea shell and gave it to my 4
    year old daughter and said “You can hear the ocean if you put this to your ear.” She placed the shell to her ear and screamed.
    There was a hermit crab inside and it pinched her ear.
    She never wants to go back! LoL I know this is totally
    off topic but I had to tell someone!

  29. Hey there I am so delighted I found your blog page,
    I really found you by accident, while I was browsing
    on Google for something else, Anyways I am here now and would
    just like to say kudos for a remarkable post and a all round entertaining blog
    (I also love the theme/design), I don’t have time to look over it all at the minute but I
    have saved it and also added in your RSS feeds, so when I have
    time I will be back to read more, Please do keep up the awesome jo.

  30. Magnificent goods from you, man. I’ve understand your stuff previous to and you are just extremely great.

    I really like what you have acquired here, really like
    what you’re saying and the way in which you say it.
    You make it enjoyable and you still take care of to keep it sensible.

    I can’t wait to read far more from you. This is actually a great

  31. Hi, I do believe this is an excellent blog.
    I stumbledupon it 😉 I will revisit yet again since i have book-marked
    it. Money and freedom is the best way to change, may you be rich and continue to
    guide other people.

  32. Hi, Neat post. There’s a problem along with your
    web site in internet explorer, could check this? IE nonetheless is the
    market chief and a huge part of folks will leave out your wonderful writing
    due to this problem.

  33. Thank you for another great article. The place else may anybody
    get that type of info in such a perfect means of writing? I’ve a presentation subsequent week, and I’m on the look for such info.

Leave a Reply

Your email address will not be published.

Post comment