Kuala Lumpur, 26 February 2016 – Media Prima Berhad (“Media Prima” or “The Group”), Malaysia’s leading integrated media company today announced the Group’s results for the financial year ended 31 December 2015.
Media Prima recorded revenue of RM1.4 billion and Profit After Tax (PAT) of RM138.7 million during the twelve months under review. The Group recorded a reduction in revenue by 5% against the preceding financial year. PAT increased significantly as a one-off Mutual Separation Scheme (MSS) cost was incurred in the preceding financial year.
Quarter-on-quarter comparison, the Group recorded RM367.1 million in revenue during 4QFY15, compared to RM384.7 million registered in 4QFY14, while PAT increased from a loss of RM30 million in 4QFY14 to RM32 million in 4QFY15.
Datuk Seri FD Iskandar, Group Chairman of Media Prima said, “The Group had anticipated a period of subdued market sentiments in 2015, with lower advertising revenue recorded by its media platforms with the exception of our Out-of-Home Advertising business. The Group’s financial performance for the fiscal year reflected the challenging environment faced by Media Prima. Nonetheless, despite the challenges faced, Media Prima was able to maintain its leadership position across the Group’s media platforms,”.
He added that the Group declared a final single tier dividend of 5.0 sen per ordinary share for the financial year ended 31 December 2015, bringing the total dividends declared for the current financial year to 10.0 sen per ordinary share which represents 80% of the Group’s PATAMI.
On prospects for 2016, Dato’ Sri Amrin Awaluddin, Group Managing Director of Media Prima said “As the global economic environment continues to remain uncertain, 2016 is expected to remain challenging for the Group. In addition to the prevailing low commodity prices and a lower forecasted Malaysia GDP, factors such as consumer fragmentation, technological advancements, a shift in advertisement to digital and increased competition from new entrants and global media players will also pose acute challenges to the Group throughout 2016”.
He added that while the Group remains cautious on advertising growth in view of the consumer and economic sentiments, Media Prima will focus on the execution of its key strategies to provide the best local and international content while aiming to penetrate new markets and build additional revenue streams.
The recently announced home shopping joint venture by Media Prima Television Networks (“MPTN”) in partnership with Korean-based CJ O Shopping Co Ltd will provide the Group with an attractive opportunity to participate in the Malaysian retail market and realise new revenue opportunities for the Group. MPTN will also continue to make prudent investments in local and international content to ensure it maintains the dominant positions of its television channels.
Meanwhile, the completed acquisition of two new radio stations in 2015 would enable the expansion of Media Prima Radio Network’s (“MPRN”) offerings to a wider segment of listeners, media buyers and advertisers. MPRN’s existing radio stations will continue to compete for listenership and revenue in their respective demographic markets whilst adapting to digital music trends. MPRN has one of the largest social media presence with over 6.2 million users with digital applications for its three radio stations.
Big Tree Outdoor (“BTO”), Media Prima’s Out-of-Home (OOH) Advertising company will continue its strategy of growing its digital out-of-home solutions at premium sites and securing key concessions which have contributed positively to the Group’s earnings in 2015. Media Prima had in 2015 secured concession rights for Nu Sentral, naming rights for KL Monorail Bukit Bintang and LRT Kelana Jaya line Bangsar stations and expanded its Cubiq Digital boards in two key locations in Jalan Bangsar and Jalan Imbi. The expected completion of rapid transit lines in 2016 offers new concession opportunities for the Group. BTO currently holds 44% share in the OOH media solutions market.
In Print Media, The New Straits Times Press (M) Berhad (“NSTP”) continued to diversify its revenue streams while enhancing brand and content offerings in 2015. These include the launch of mobile friendly applications for New Straits Times, BH and Harian Metro as well as offering news content through digital platforms such as news website, ePaper, Google Play Newsstand as well as social media avenues like Facebook, Instagram, Twitter and YouTube. The Group also offers news and contents through its digital interactive magazines ZIP, Tech Kingdom and also Premium BH Plus. The new offerings are expected to contribute positively to NSTP.
Primeworks Studios (“PWS”), Media Prima’s production company will continue producing hit content for MPTN and external markets including for new digital platforms. Programmes produced by PWS dominated the Top 10 programmes with the highest viewers in Malaysia across all television channels in 2015. These include Anugerah Juara Lagu (3.7 million viewers), Anugerah Bintang Popular Berita Harian (3.2 million viewers) and Bintang Bersama Bintang (2.7 million viewers). PWS will also focus on the monetisation of intellectual properties to provide new revenue streams.
Media Prima Digital (“MPD”) will continue to provide a platform to innovate and incubate new digital products and services. With a strong portfolio of popular online services already developed such as Tonton, MPD is well equipped to venture into the lucrative mobile applications market in 2016.
End
Appreciating the dedication you put into your blog and in depth information you provide.
It’s good to come across a blog every once in a while
that isn’t the same outdated rehashed information. Fantastic
read! I’ve bookmarked your site and I’m including your RSS feeds to my Google account.
Hi colleagues, pleasant article and pleasant arguments commented here, I
am genuinely enjoying by these.
What’s up Dear, are you truly visiting this website regularly, if so afterward you will definitely obtain nice
knowledge.
After checking out a number of the articles on your blog,
I honestly like your technique of blogging.
I book-marked it to my bookmark site list and will be checking back soon. Please
check out my website too and let me know how you feel.
Hello, Neat post. There’s an issue together with
your site in web explorer, would check this?
IE still is the marketplace chief and a huge component of folks will omit your wonderful writing because of
this problem.
Outstanding quest there. What happened after? Take care!
Having read this I believed it was very enlightening.
I appreciate you taking the time and energy to put this information together.
I once again find myself personally spending a significant amount of time both reading and leaving comments.
But so what, it was still worth it!
If you want to grow your familiarity only keep visiting this web page and be updated with the latest gossip
posted here.
I am regular reader, how are you everybody? This post posted
at this site is genuinely pleasant.
If you want to take a good deal from this post then you
have to apply these methods to your won blog.
When some one searches for his vital thing, thus he/she needs to be available that in detail,
therefore that thing is maintained over here.
I am genuinely pleased to read this blog posts which contains lots of valuable information, thanks for providing such data.
Hi there! I know this is kinda off topic nevertheless I’d figured I’d ask.
Would you be interested in exchanging links or maybe guest writing a blog article or vice-versa?
My site addresses a lot of the same topics as yours
and I think we could greatly benefit from each other. If you happen to be interested feel free to send
me an email. I look forward to hearing from you! Terrific blog by the way!
Truly when someone doesn’t be aware of after that its up to other people that they will assist, so
here it happens.
It’s very straightforward to find out any matter on web as compared
to books, as I found this paragraph at this website.
adreamoftrains hosting services
hello there and thank you for your info I have certainly
picked up anything new from right here. I did however expertise several technical issues using this website, since I experienced to reload the website many times
previous to I could get it to load correctly. I had been wondering if
your web hosting is OK? Not that I am complaining, but sluggish loading instances times will very frequently affect
your placement in google and can damage your high quality score if advertising
and marketing with Adwords. Well I’m adding this RSS to my email and could look out for a
lot more of your respective exciting content. Ensure that you update this
again soon.
Hi there just wanted to give you a quick heads up.
The words in your post seem to be running off the screen in Safari.
I’m not sure if this is a formatting issue or something
to do with internet browser compatibility but I thought I’d
post to let you know. The design and style look great though!
Hope you get the issue fixed soon. Thanks
Amazing! Its actually amazing paragraph,
I have got much clear idea on the topic of from this piece of writing.
Hi there would you mind letting me know which web host you’re using?
I’ve loaded your blog in 3 completely different browsers and I must say this blog loads a
lot faster then most. Can you suggest a good internet hosting provider at a honest price?
Kudos, I appreciate it!
Hello there! Do you use Twitter? I’d like to follow you if that would
be ok. I’m undoubtedly enjoying your blog and look forward to new posts.
Hello, I enjoy reading through your post. I like to write
a little comment to support you.
Very nice article, totally what I was looking for.
I used to be suggested this blog by means of my cousin. I
am now not sure whether this post is written by means of him as nobody else recognise such designated approximately my difficulty.
You are incredible! Thank you!
If some one wants to be updated with most recent technologies afterward he must be visit
this website and be up to date all the time. cheap flights 32hvAj4
When someone writes an article he/she retains the plan of a user in his/her
mind that how a user can understand it. So that’s why this paragraph is outstdanding.
Thanks! 2CSYEon cheap flights
I every time emailed this website post page to all my friends, for the reason that if like to read it next my links will too.
cheap flights y2yxvvfw
When I originally commented I appear to have clicked on the -Notify me when new comments are added- checkbox and now every time a comment is added I get four emails with
the same comment. Perhaps there is a means you can remove me from
that service? Thanks a lot!
What’s up to every body, it’s my first pay a
visit of this weblog; this webpage consists of remarkable and in fact excellent information designed
for visitors.
Energy conservation is one of the most important things you can do to reduce your carbon footprint. Leaving your electricals on standby needlessly uses up energy – hit the off switch and you could see huge improvements, most noticeably in your energy bills! Get More Eco Friendly Tips
Wow, this article is nice, my sister is analyzing
these kinds of things, so I am going to let know her.
Appreciate this post. Let me try it out.
Very good article! We are linking to this great content on our
website. Keep up the good writing.
Asking questions are in fact pleasant thing if you are not understanding anything entirely, but
this article gives good understanding yet.
I need to to thank you for this excellent read!!
I certainly loved every little bit of it. I have got you saved as a favorite to look at new things you post…
Please let me know if you’re looking for a author for your site.
You have some really good posts and I feel I would be a good asset.
If you ever want to take some of the load off, I’d absolutely love to
write some content for your blog in exchange for a link back to mine.
Please blast me an e-mail if interested. Thanks!
Do you have a spam problem on this site; I also am a blogger, and
I was wondering your situation; many of us have developed some nice practices
and we are looking to trade techniques with others, why not shoot me an email if interested.
Hi there, I found your blog by way of Google at the same time as looking for
a related matter, your web site got here up, it appears to
be like good. I have bookmarked it in my google bookmarks.
Hi there, just become alert to your weblog
through Google, and located that it’s really informative.
I’m gonna be careful for brussels. I will appreciate should you continue this in future.
A lot of other people will probably be benefited out of your
writing. Cheers!
Awesome blog! Do you have any tips and hints for aspiring writers?
I’m hoping to start my own website soon but I’m a little lost on everything.
Would you propose starting with a free platform like WordPress or go for a paid option? There are so many options out there that I’m completely confused ..
Any ideas? Kudos!
Hi there, just wanted to mention, I loved this post.
It was practical. Keep on posting!
I am sure this post has touched all the internet users, its really really pleasant article on building up
new blog.
Please let me know if you’re looking for a article author for
your blog. You have some really good posts and
I believe I would be a good asset. If you ever want to take some of the load off, I’d love to
write some articles for your blog in exchange for a link back to mine.
Please blast me an e-mail if interested. Thanks!
It’s impressive that you are getting ideas from this paragraph as well as
from our discussion made at this time.